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江苏科技信息 ›› 2015, Vol. 32 ›› Issue (26): 75-78.doi: 10.3969/j.issn.1004-7530.2015.26.010

• 论文 • 上一篇    下一篇

潍坊市现代生态农业的现状、问题及品牌化推广

李逾男, 孙立军, 张丽, 郑璐   

  1. 山东经贸职业学院,山东潍坊,261011
  • 出版日期:2015-09-15 发布日期:2015-09-15
  • 基金资助:
    2015年度潍坊市社会科学规划重点研究课题%项目名称:潍坊市现代生态农业品牌化推广研究%项目(潍社科学术委发〔2015〕2号.山东经贸职业学院科研创新团队)%项目名称:农村现代流通服务研究创新团队

Weifang Modern Ecological Agriculture Present Situation, Problems and the Brand Promotion

Li Yunan, Sun Lijun, Zhang Li, Zheng Lu   

  • Online:2015-09-15 Published:2015-09-15

摘要： 潍坊是农业产业化的发源地,近年来加快发展现代生态农业.文章从生态农业的内涵入手,阐述了潍坊市现代生态农业的发展现状,指出了品牌化发展面临的主要问题,从建设为农服务中心完善生态农业服务体系、对接龙头企业培育创建生态农业品牌、整合各方资源加大品牌宣传力度等方面给出了生态农业品牌化推广对策.

关键词: 生态农业, 品牌推广

Abstract: Weifang is the origin of agricultural industrialization ,speed up the development of modern ecological agriculture in recent years. From the connotation of ecological agriculture ,this paper expounds the weifang modern ecological agriculture development present situation ,pointed out the brand of the main problems in the development, from the construction of ecological service center for the agriculture agricultural service system ,constructing ecological agriculture leading enterprise to foster brand docking ,integration of all resources increase brand publicity aspects such as ecological agricultural brand promotion strategy is presented.